Pattern Name Screener
An AI-powered screening tool that checks pattern and collection names for trademark and IP risk before they enter the production pipeline.
Pattern and collection naming is a creative process — designers draw from culture, place, and inspiration, and that’s exactly as it should be. The challenge is that some names carry trademark or IP exposure that isn’t obvious at the time of naming, and catching that late in the process is significantly more disruptive than catching it early.
A rename before a name enters the system costs nothing. The same rename after POs, selling materials, and spreadsheets are in circulation is a meaningful operational lift.
The screener accepts either a single pattern name or a full collection list. It runs two layers of analysis and returns a plain-English risk assessment for each name.
The tool uses Claude (Anthropic’s AI) to screen names against its training knowledge of trademarks, brand names, celebrity IP, entertainment properties, luxury fashion houses, retailer proprietary brands, and legally protected geographic designations. This catches the well-known conflicts immediately.
The production version will query the USPTO trademark database in real time, surfacing active registrations, pending applications, and relevant goods/services classifications. Results are translated into plain English — no serial numbers or Class codes surfaced to end users.
AI-powered single and bulk screening with red/yellow/green ratings, plain-English output, and alternative name suggestions. Runs as a standalone HTML file. Demonstrated below.
Add real-time trademark database lookup. Host the tool as a URL accessible to all PK Inc users via SharePoint. Requires small API and hosting budget.
Embed screening as a formal step in the collection naming process. Potential integration with PLM or existing approval workflows.
Screen any name or paste a full collection list. Try Hershey, Hampton Bays, or Versailles to see flagged results — or Riverbend or Stonehaven for clean ones.
This tool flags potential trademark and IP conflicts for early awareness — it is not legal advice and does not replace a formal trademark search or legal counsel.